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VW Aircooled Cars - General and History

Remember those Great Volkswagen Ads?

Our Price.. £29.95 plus shipping.
VW Books Stock Number.. VWB575
Availability from VW Books.. Stock item.

Author.. Abbott D. and A. Marcantonio

Publisher..

ISBN (or publisher's Number).. 97819056410301

Content description.....

The Fourth Edition of this classic Volkswagen title published in 2008 -- -- In 1959 Volkswagen appointed Doyle Dane Bernbach, the New York advertising agency, to handle their account in the United States. The advertisements they produced changed the face of advertising. Not just in America but across the world. -- Remember those great Volkswagen Ads? looks briefly at the birth of the car, as well as the campaign. And features many of the award winning press advertisements and TV commercials that DDB produced. -- Two earlier editions quickly sold out and copies have now become something of a collectors’ item. The new edition includes some additional material and illustrations. -- This beautifully produced hardback contains 216 pages, almost 50 of them in colour, featuring more than 300 illustrations.

Physical details....

Size.. 210mm x 275mm
Pages / graphical content.. 216pp, almost 300 illustrations.
Binding.. Hardbound
Originally published.. 1982
This page updated.. 02/11/2008 14:30:40